Category Archives: Fashion

Where to Shop for a Lingerie Shower (Other Than Victoria’s Secret)

So, the title of this post might make you think I have something against Victoria’s Secret, but that couldn’t be further from the truth. I buy their underwear and love it! I’m wearing a pair now (TMI?). But that’s just the point—Victoria’s Secret is so ubiquitous and is the go-to for so many women that when it comes time to buy something for a lingerie shower, it just doesn’t feel that special. The bride could easily buy these pieces for herself. She might already have one or two! She’s certainly seen it in the store before. And, especially if you are purchasing from VS’s bridal line, there’s a good chance you’ll end up buying something that another guest has purchased too.

In that spirit, I wanted to introduce you to a few brands outside the norm, beyond the pink stripes. This will give you a chance to shop around and to gift her with something completely unique and unexpected. Who knows, you might even decide to mix up your own lingerie routine!

Journelle

Where to Shop for a Lingerie Shower: Journelle

Want a one-stop shop to rival Victoria’s Secret? Journelle is it. This retailer carries many of the brands mentioned here—like Eberjey, Princesse Tam Tam, Myla and more—as well as their own line of intimates and sleepwear. Founder Claire Chambers found lingerie options to be lacking in the United States after living a few years abroad and founded the company to make designer brands accessible to all. You can visit one of their four locations in NYC or cyber shop to your heart’s content on the website. Not sure of the bride’s intimate style and want to send her a gift card instead? This is a great option.

Available at journelle.com

Eberjey

Where to Shop for a Lingerie Shower: Eberjey

Eberjey has a relaxed, sexy vibe that makes these the perfect romantic yet comfy undies to lounge in all day—hopefully in some exotic locale. The color palette is soft and feminine and the styles incorporate intricate yet modern cuts. Their bridal collection includes fluttery chemises for only $49 or gorgeous statement bras for up to $65. Want something with a little more edge? The black scalloped Carmen underwire bra ($65) does sexy-chic right.

Available at eberjey.com, Anthropologie, Journelle, and other retailers

CLO Intimo

Where to Shop for a Lingerie Shower: CLO Intimo

Inspired by her South American roots, CLO Intimo founder and Colombia native Claudia Ochoa creates striking modern lingerie in earthy colors that accentuate the natural curves of the female body. Choose from the lacy Fortuna collection (bras $52, thong $24) or the more sporty colorblocked Kali collection (bra $49, thong $22).

Available at clostudio.com, shopbop.com, and Journelle

Myla

Where to Shop for a Lingerie Shower: Myla

This high-end British brand makes statement lingerie incorporating Leaver’s lace and hand-done details. The quality and construction of the pieces make them practically keepsakes—and they do have a price tag to match. The Eustacia bridal line is crafted from Swiss tulle and French eyelash lace and the bra alone is $280. But one of my personal favorite collections, the more modern Arietta line, has a slightly lower price point at $150 for the lacy black and royal blue contoured bra and $100 for the matching thong. This is a gorgeous and timelessly sexy option, perhaps to go in together with another guest at the shower for a joint gift.

Available at myla.com, in select stores, and at shopbop.com 

Hanky Panky

Where to Shop for a Lingerie Shower: Hanky Panky

This made-in-the-USA brand specializes in underwear that is a little bit cheeky and totally colorful, all at a modest price point. Their signature look is lacy and bright, using a custom stretch fabric that doesn’t sacrifice comfort. They also have a good selection of plus size and maternity styles, celebrating that every body is beautiful. (And for the Lily Pulitzer-obsessed, check out their collaboration that incorporates some of the brand’s bold prints!)

Available at hankypanky.com, shopbop.com, Nordstrom’s and these other national retailers

Princesse Tamtam

Where to Shop for a Lingerie Shower: Princesse Tam Tam

This French label does peekaboo pretty with sophisticated flair. Their lacy underpinnings incorporate sheer patterned panels that can show just a little (like the Maryline lace bra, $72) or a lot (the Amber underwire bra, $83, perhaps).

Available at ASOS.com, Madewell, Journelle, and shopbop.com 

Naja

Where to Shop for a Lingerie Shower: Naja

Naja’s bold patterns and saturated colors make this perfect honeymoon lingerie. I’m like a little bit obsessed with their Talavera Blue collection because it just screams “honeymoon on the Amalfi Coast” to me. If you’re looking for more of a Mexican holiday vibe, try the Andalusia collection’s lacy neon yellow pieces. The price point is great as well, with a high-waisted brief for $32 or a lacy bralette for $42. Special and affordable.

Available at naja.com 

Rent Designer Bridesmaid Dresses with Style the Aisle

Let’s face it—picking out and purchasing a bridesmaid dress doesn’t often top your list of favorite bridesmaid duties. Prices can be sky high and no matter how many times we say we’ll wear them again, we rarely do. Enter Style the Aisle, a genius bridesmaid dress rental company stocking some of the top styles from designer bridesmaid lines like Lula Kate and Johanna August. I asked cofounder Erica Gellerman to share a bit of background on how Style the Aisle came to be, which designers are next on her wish list—and what bridesmaid traditions she loves (and can’t stand).

So tell me, how did Style the Aisle begin?
My good friend Meaghan [and now Style the Aisle cofounder] was married two years before I was and during planning I asked her for a lot of advice. After my wedding, we started talking about what the most frustrating part of the wedding process was and I said that for me it was picking the bridesmaid dresses. That really struck a chord with her and we started to brainstorm what would have made finding the right dresses easier. With that, we came up with the idea for Style the Aisle.

How did you choose dresses for your own bridesmaids? Was it difficult to find something that ticked all the boxes?
It was incredibly difficult! That’s really what started the business. When I was planning my wedding, I lived in North Carolina and my bridesmaids were scattered around California, which made trying on dresses together nearly impossible. I also really wanted to keep the dresses affordable while still being gorgeous. I knew they likely would only wear them once, so price was really important to me. I scoured the internet and actually did look for bridesmaid dress rental options, but I didn’t find anything that was quite right. In the end, we chose cocktail dresses that everyone could buy online, but they weren’t the perfect dresses.

Tell me about the process of choosing designers for Style the Aisle. Who is on your list of dream designers to add?
Choosing designers was such a fun process. Meaghan and I already had a list of designers we admired, but we wanted to do thorough research. We bought stacks of magazines and scoured the blogs pulling out any dresses we loved. After that, we made a prioritized list and started reaching out to them one by one. We weren’t sure what to expect, but to our surprise, everyone was really friendly and interested in the idea.
Our next priority is adding on dresses from our current designers. They have such beautiful collections and we really offer such a small taste of their gorgeous dresses. So before adding anyone else we want to make sure we’re doing justice to their collection and brand. After that, we have a pretty short list of designers we want to add, but on the top of the list is Amsale and Jenny Yoo.

What has been the most exciting or rewarding moment of launching Style the Aisle so far?
I would have to say our best moment so far was the moment when our first order came in. It was such an exciting moment to sit back and realize that a perfect stranger had seen what we were doing loved it, and trusted us enough to dress her bridal party. We also get so excited every time we get an email or a photo from a bride after a wedding. It makes us remember exactly why we started this business.

What bridesmaid trend or tradition do you love the most?
It’s not so much one tradition that I love the most, but I love all of the festivities where you can really celebrate your friendships and spend quality time with the amazing ladies in your wedding. These are the people who know you best and who have been with you through all of your highs and lows over the past years. I love celebrating those special friendships as well as celebrating the excitement of your marriage.

Ok, we have to know the flip side…which bridesmaid trend or tradition would you like to see disappear?
All of the drama and headache that goes into bridesmaid dress shopping!

One last question: I see that you’re a Duke fan. I went to Wake Forest undergrad. Can we still be friends? Also, name one thing you miss the most from North Carolina.
I think so…but definitely not in March.
There are so many things I miss about North Carolina, but number one is the BBQ! I also miss the gorgeous trees and picturesque country roads; it’s such a beautiful place.

Photography: Caroline Lima Photography | Dresses: Kirribilla for Style the Aisle

For more on renting bridesmaid dresses from Style the Aisle, check out all the details and browse their collections here.

ModCloth’s Tips for Styling a Bridesmaid Dress After the Wedding

“Oh, you’ll totally be able to wear that again.” You’ve heard this a million times, right? And sure, you may have had the best of intentions. You may have really thought you’d be throwing on that pastel green chiffon dress every summer. You were totally going to get that floor-length number shortened. But despite your intentions, that bridesmaid dress hasn’t seen any action since wedding day. ModCloth can help you change that with this amazing styling session that transforms three bridesmaid looks into everyday outfits. The key is that the new looks aren’t formal at all—they take dresses that looked fancy on wedding day and style them for your real life…not just the other weddings you have to attend. To really get wear out of your bridesmaid dresses, they need to be able to go out to dinner, a bar or a concert. Check out the styling video below for three perfect examples.

And if you’re smitten, check out ModCloth’s entire collection of bridesmaid-worthy styles (did we mention how affordable they are??).

Weddington Way’s First Bridesmaid Collection

Weddington Way bridesmaid dressesHooray! Weddington Way has introduced its first-ever collection of bridesmaid dresses. The best part? The designers were inspired to address three of the biggest gripes about bridesmaid dress shopping: a) the dresses are often less than cute b) they’re expensive and c) there’s no possibility to return or exchange a style that doesn’t look the way you hoped. Working with a palette of classic neutrals like navy and slate grey, and modern pastels like mint green and soft orange, Weddington Way created six styles in classic faille, a versatile fabric that can work for both casual and formal affairs. And at $150, the price is slightly lower than many other returnable options—that’s right ladies, you can order without fear and return or exchange if the style doesn’t impress.

If you’re unfamiliar with Weddington Way, it’s first and foremost designed to help coordinate bridesmaid looks across state lines. With so many bridal parties spread out across the country (I for one have never been in a wedding where the bride lived in the same city as me—and I’ve been in a lot of weddings!), this website allows you to select dresses you like from a huge variety of retailers, create a gallery and then comment on or vote for your favorite (or least favorite) dresses. It can also be used to help coordinate the popular mismatched bridesmaid look by lining up dresses and colors side by side to see the effect they would have on wedding day.

Here’s a closer look at how to mix and match the colors and styles available in the Weddington Way collection.

Weddington Way bridesmaid dresses Weddington Way bridesmaid dressesPhotography: Nadia D. Photography

Preview BHLDN Spring 2014 Bridesmaid Collection

Today I’m excited to bring you a sneak peek at some of my favorite styles from BHLDN’s spring bridesmaid collection—select styles are available now and the entire collection debuts online Tuesday, Jan. 21. I want to start off with a few dresses that are listed as bride styles for the reception or pre-wedding events. However, the trend of bridesmaids wearing white or neutrals is so popular that I see no reason why these gorgeous frocks wouldn’t work for the maids as well! Plus, they are some of my favorites of the bunch, with lots of special details and unexpected touches. 

I think my two favorite little white dresses may have been named in my honor: Willa, after my boyfriend’s adorable baby niece, and Brooklyn, after my home borough! I love the Brooklyn’s flattering deep V-neckline, floaty pleated tulle and sweet little bow at the waist. The Willa has a similar pattern to one of my current favorites (which I almost bought at the New York pop-up shop for no other reason than that it’s gorgeous—sure, I need white lacy dresses in my day to day!). The new version has more of a sheath silhouette and a scoop neck, with an interesting zigzag hemline. 

The Ariel continues the illusion neckline trend, but with an interesting one-shoulder take and a flattering empire waist. I also adore the colors available for this dress—in addition to the dusty mauve shown here, it will also be available in a light rose, a powder blue (see right), a deep sapphire (see below), a vibrant merlot and my all-time favorite color—ivy green! The Sydney just feels so classic to me and perfect for a breezy spring wedding. The flutter sleeves and drapey wrap skirt will give this dress movement as well as flatter a wide range of figures.The Ainsley bridges the styles above, with an illusion V-neck, a flowy chiffon skirt and a pretty little sash at the waist. I also had to share my favorite new accessory: these monogram-inspired hangers would make a gorgeous photo op on wedding day.

A Handmade Pastel Farm Wedding in British Columbia

So, this is a bridesmaid blog. I get that. But nonetheless, I often receive wedding submissions. And for a long time I’ve told myself that if I ever stumbled on a wedding with a sweet bridesmaid story, I’d share it with you. Well folks, that day has come. What could be sweeter than a bridal party filled out by the bride and groom’s younger brothers and sisters (plus their BFFs, of course)? Bethany and Joel chose to hold their casual, rustic ceremony on the grounds of Providence Farm, not too far from their hometown of Victoria, British Columbia. The pure fun of the day shines through in the pictures from Christa Nicole Photography, from the cheeky bridal party portraits to the groomsmen’s matching argyle socks to the bouncy castle at the reception (they even rented bloomers so the ladies could bounce worry-free!). Bethany and Joel really put their personal touch on every aspect of the ceremony. Bethany made the bouquets herself, using dahlias listed on Craigslist by a local farm and eucalyptus from her own garden. She also made the groomsmen’s boutonnieres, repurposing coffee sacks that groom Joel brought home from his job as a coffee roaster. The couple even wrote their own wedding ceremony—that’s right, not just the vows, the whole shebang! The cake cutting was performed with a sword, a family tradition in the making: Bethany’s father received the sword as a member of the Governor General’s Horse Guards in 1982 and used it to cut the cake in his wedding to Bethany’s stepmother in 1999. I love how all the handmade details highlight the couple’s sense of humor, spirit of fun and obvious love for their families—and each other. 

From the bride: 
“Our wedding party consisted of our siblings and very bestest friends. By some miracle, both my husband and I have the same number of siblings, but of opposite genders! So, I had my two sisters, Joel’s sister, and my best friend (since we were 15!) stand up for me, while Joel had his two brothers, my brother and his best friend stand up for him.

My bridesmaids were great. When it came to decided what to wear, originally we were going for the mismatched theme. But, the girls were having such a difficult time finding affordable coordinating dresses (that didn’t scream ‘bridesmaid’), that we were giving up hope until we spied this dress from Modcloth. At $60, how could you go wrong? Plus, they had that sweet, sundress-vintage flair that felt so right.

My favourite detail of the day would either have to be the ceremony (we wrote it ourselves, and our bridal party was a big part of it!) or the dancing once everything was dark. Oh, and obviously our bouncy castle…how could that not be a favourite detail?! We rented bloomers so ladies could bounce worry free. Also, as almost 80 people stayed overnight, we hosted a breakfast the next day and it was great to get to hang out with everyone after our night of fun. Oh, and one more—my husband is a coffee roaster, so I made the boutonnieres and bunting from used coffee sacks, and all the guests got to enjoy freshly made lattes and Americanos at breakfast!”

Photography: Christa Nicole Photography | Venue: Providence Farm | Bridesmaid dresses: Modcloth | Bridal gown: Blush Bridal | Bride’s and bridesmaids’ hair: Lab Salons | Reception dress: H&M | Suits: Indochino | Cake: Nicki Reich, a friend of the couple | Rings: Rare Earth| Florals, boutonnieres: the bride

Fall 2013 Bridesmaid Trend Report

Well folks, lace and neutrals are not going away. These trends continue in many of the new fall bridesmaid collections, but a few designers have taken a fresh approach with floral-inspired laces and unique new shades. The color palette is shifting from bright summer hues to warm jewel tones like garnet and classic navy. A new trend that is popping up all over the place is the illusion neckline. Take a peek at the gallery for a few of our favorite Fall 2013 bridesmaid styles and let us know what you think in the comments.

From top left to bottom right: Donna Morgan Coco Lace | Lela Rose Neutral Lace | J.Crew Sara Lace Dress | Dessy Black Floral Lace | Lela Rose Navy Illusion Neckline | J.Crew Megan Dress in Polka Dot | BHLDN Ava Maxi | Dessy Full-Length Gown with Sequin Neckline | BHLDN Choreography Dress | J.Crew Helene in Liquid Jersey | Donna Morgan Diana Velvet Shift